A unique part of Kinsale’s business community, Everbloom Ireland takes everything gorgeous and elegant about handmade floral bouquets and arrangements and creates a long-lasting gift or home décor piece that will stun visitors time and again for years to come.

Using only the finest and most beautifully crafted dried flowers and accessories, the Everbloom floral studio in West Cork specialises in bespoke and custom orders of everlasting floral pieces, with tailor-made designs for weddings, business settings, events, and home across Ireland.

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Developing a unique brand identity goes far beyond choosing a colour palette and simple logo design. At Limelight Media, our team spends time getting to know our client, what motivates their work, the ethos, ideas and objectives behind their business, and how they would like the world to see their own passion project.

With Everbloom, the brief was clear and exciting – to design a brand identity that conveys endurance, elegance, and quality, while also being rooted in nature and everything naturally beautiful. Brand mood boards, photography, and deep discussion eventually led to a customed floral mark within a new company logo and a luxurious plum and sage colour palette, alongside a full suite of designed assets including business cards, branded ribbon for the bouquets themselves, swing tags, and other packaging items.

In addition, the Limelight Media team created accompanying brand guidelines, social media templates, and advert designs to ensure a consistent experience across all platforms.

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If your brand is what people say about you when you’re not in the room, our task with Everbloom Ireland was to capture the heartbeat of the business’ ethos and then project those out into the world without layers and layers of content. No wilting, no fuss, but clarity that Everbloom offers something different from the rest.

Every element of the brand identity – from its logo, individual packaging items, and company assets had to demonstrate quality and timeless elegance, connecting customer expectations with the reality of an eternal floral piece that can last year and years without losing its vibrancy and essence. For that reason, attention to detail needed to be exceptional in delivering every final output, and it was a brilliant experience working with the Everbloom team to bring their unique vision to life.

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